With this guide, you’ll learn the difference between PR and advertising.
You’ll also get the chance to audit your marketing efforts for this year.
- PR overview and examples
- Advertising overview and examples
- The difference in audience perception
- 12-month PR audit
- 12-month advertising audit
About Lightspeed PR
Our mission is to disrupt the conventional PR model by prioritizing our clients' needs and focusing on delivering measurable results. Lightspeed PR/M Was Built With You in Mind. The typical public relations agency model is broken. We know, because we were a part of it. After decades-long careers working at big agencies and in-house, Lightspeed's leadership realized what so many of our clients tell us: PR agencies are set up to benefit themselves first.