Welcome The Public Relations Podcast Listeners
Thank you, Richard Midson, for having Amanda on The Public Relations Podcast! This fantastic episode covers current events in PR, the power of timing for PR and marketing campaigns, and the key to creating awareness before attempting to compel one’s audience. In this episode, Amanda shares that she often feels that the key to a successful campaign is planting the seeds of education before sharing the launch of the solution. This can help answer the “so what?” question that silently follows all messaging.
Richard and Amanda also discuss the potential downside to being good at PR: people don’t know that you exist! Amanda has dubbed this “PR’s PR problem.” They consider possible ways to address the fact that PR as a practice – and PR practitioners – are often undervalued in business conversations, compared to marketing. Thanks to all who listened!
The interworkings of public relations have long remained a mystery, but not for any good reason. Lightspeed PR/M’s Amanda Proscia published PR Confidential: Unlocking the Secrets to Creating a Powerful Public Image to equip readers with the knowledge to understand and utilize the power of public relations.
Your PR Budget For Success
This PR Budget Quiz tallys up your answers and provides insight into the different elements of a PR program and the associated costs.
Schedule PR Chat Session
Do you need some media attention? Not sure where to start? Book a PR Chat Session with the Lightspeed PR/M founders. Use this time to ask questions about PR, discuss your goals, or learn more about how our team secures media coverage at the speed of light.